Highy Commended for Best Use of Digital award

Garden Topsoil Direct awarded Highly Commended at 2016 Family Business Awards

Garden Topsoil Direct,  is proud to have been Highly Commended in the ‘Best Use of Digital’ award category, at the 2016 Midlands Family Business awards.

The seventh Family Business Awards ceremony took place at The Great Hall, University of Birmingham on Thursday 17th November. A black-tie dinner attended by 300 guests comprising of 51 finalists, independent judges and sponsors, including headline sponsor Bonningtons. The eleven categories represented 51 of 2016’s best family businesses and people. The Best Use of Digital category was sponsored by Midland Conference Services.

Members of the Garden Topsoil Direct team, including Bennie Group Managing Director and third generation family owner Emma Ayres attended the dinner to receive the award. Judge Rebecca Muldoon, Managing Director of Midlands Conference Services, said “The category for ‘Best Use of Digital’ really was a tough process because each of the shortlisted companies were so different in terms of how they implemented digital into their business model.  What struck us with Garden Topsoil Direct was their creativity and keen knowledge of their customers that enabled them to strategically develop packages that re-designed how they sell their products to a growing and varied market.”

Emma Ayres, commented “GTD is such a great success story for us. This platform has shown that whilst we are a small family business, we really can embrace digital and make it work.”

The Midlands Family Business Awards is run by the Wilson Organisation, established to recognise the hard work and impact of local family businesses across the Midlands. What makes it different from other awards is that it’s 100% independent and totally not-for-profit which is only possible due to the incredible support of their sponsors. More information on the awards can be found at www.familybusinessawards.co.uk.

Garden Topsoil Direct is an online retail shop supplying customers with high quality natural rich topsoil, compost, turf dressing, grass seed and raised bed kids. Bulk bags delivered direct to your doorstop. GTD is a subsidiary of Boughton Loam, an established company supplying the Amenity Landscape and Construction Industry since 1985. For further information on topsoil products, gardening tips and guides, please visit www.gardentopsoildirect.co.uk